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THE OASIS PODCAST 
WITH YOUR HOST
A. HAQQ ISLAM

Episode 15: The Complex Identity of Arabs & Muslims & Why Inclusive Marketing Matters

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In "The Complex Identity of Arabs & Muslims & Why Inclusive Marketing Matters" this episode features a conversation with Dena Mekawi, a marketing expert dedicated to amplifying Muslim representation in media and corporate America and founder of Mekawi Impact. Host A. Haqq Islam delves into Dena's journey from growing up in a predominantly Italian-American community on Staten Island to founding Mekawi Impact, a company championing authentic storytelling and marketing strategies for underrepresented communities. This episode is for you if you're interested in understanding the rich, complex identities of Arabs and Muslims and why brands should embrace inclusive marketing. Dena shares her personal experiences of overcoming cultural identity struggles and advocating for diversity through creative partnerships with major corporations.